The Leadership Team

JAIME FITZGERALD, Managing Partner, Founder and President

A Harvard graduate in economics with more than a decade of experience in management consulting, Jaime is the founder and President of Fitzgerald Analytics. Throughout his career, he has focused on customer profitability, science-based marketing, and business process improvement. At Fitzgerald Analytics, Jaime helps executives make high-stakes decisions as effectively as possible.

Jaime has advised market-leading commercial banks and credit card companies in the United States, Canada, and Singapore, combining analysis of customer profitability with hands-on implementation of technology and operations enhancements. His extensive experience in technology and information strategy has included performing a comprehensive technology resource gap analysis, developing a dynamic gap analysis modeling tool and designing and planning a 12 million dollar Customer Relationship Management System.

JASON WHALEY, Partner, Chief Operating Officer

Jason brings a decade of experience in consulting to his role at Fitzgerald Analytics. Since early 2007 he has led the application of FA methodologies to client change initiatives in the Financial Services industry and in the non-profit sector. With subject matter expertise in software design and implementation, financial modeling, and market simulations, Jason spent seven years at Monitor Group, prior to FA, leading consulting projects for multinational clients. His experience includes simulating the launch of a breakthrough biotechnology product to identify strategic imperatives, applying portfolio valuation analytics to the telecommunications industry in Eastern Europe, and developing market intelligence platforms for the tourism industry in Africa.

A strategic IT innovator, Jason designed and built the core platform for an innovative marketing data analysis tool that quickly puts insightful data in the hands of non-specialists (now the basis of a growing software company, Marketsight). As a manager and developer on many large software development projects, both for off-the-shelf products and custom systems, Jason has produced business results despite technology challenges. Jason holds a BA with honors in Computer Science from Dartmouth College.

CYNTHIA ROTHSCHILD, Partner

Cynthia has developed and applied FA's highly successful Managing for Results framework, which enables management of complex, cross-functional strategies for global multinational firms. She has extensive experience in organization strategy and design, fact-based analysis, and technology and operations modernization for the automotive, financial services, health care and non-profit sectors. Cynthia spearheaded a capability-driven strategy at a leading multinational, which contributed to profit growth of 59% over three years; she led the management and roll-out of an IT modernization project costing $15 million involving innovative technologies and frameworks; and developed a new market entrant strategy with a projected $40 million in additional operating profit for a client. She has also developed unique and effective methods for facilitating CEOs and Executive Management in strategic alignment and cross-functional collaboration and effectiveness.

Cynthia received her Masters degree in Technological and Economic Planning from Roskilde University in Denmark, and a BA with high honors from Wesleyan University. She has lived in China, the Middle East and Europe, and speaks Mandarin Chinese.